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What got you here
will not get you there.
The room where you sharpen the offer, fix your marketing, and build the structure to grow without being the bottleneck. Together.
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Not just a community.
Most business communities are a noisy group chat, a monthly call, and a promise that you’re not alone. That’s nice for a moment, but 3 months later, nothing in your business changes.
This community runs on one system, built from a decade of working with 500+ business owners. We help you sharpen your messaging, offer and positioning. Get your business in front of the right people with marketing that lands. And build the systems so it runs without you. Delivered through on-demand and live training, resources, and workshops that are designed to solve the things that need fixing.
The outcome? An offer that’s easier to sell, leads that come to you, and a business that grows because you’re no longer the bottleneck.
One system, done together.
Results from inside the room
The Situation
Craig ran his agency, Genius Division, for 15 years on referrals alone. For 13 of those years, no content at all. No videos, no posts, nothing promoting the business.
The Result
Craig worked the Market stage of the system, building a content engine across LinkedIn and YouTube. He’s directly attributed over £100,000 of new business to the content he’s produced since joining, with the room pressure-testing his ideas along the way.
I can attribute over £100,000 of new business to the marketing work I’ve done here. It all started through joining TCC.
The Situation
Georgie had been stuck on a business structure problem for months. Trying to solve it solo, with nobody to pressure-test her thinking against.
The Result
This is the Refine stage working. At one of our face-to-face events, a member a few steps ahead had lived through the same problem. One conversation reframed how Georgie structures the business, and gave her the Eureka moment she needed.
I’d been thinking about how I refine my business for months. One conversation at the event, and I had the Eureka moment I’d been chasing.
The Situation
Chris was overwhelmed by the noise: equipment, formats, hooks, frequency, retention. He wanted to market and grow the business, but had very little time to work out what actually mattered.
The Result
Through monthly 1:1s and help from the room, Chris built the Market and Grow stage properly: strategy, idea generation, content pillars, freelancers, and a working system. Chris turned over around £3 million in 2025 and is now on target for £8 million in 2026.
We turned over around £3M last year. This year we’re on target for £8M. The Content Club has been a key part of it.
The Situation
Joeri had been on YouTube for a while, but nowhere else. Plenty of creativity, but no structure to plug it into. Everything was ad hoc.
The Result
A classic Market stage fix. Our system gave Joeri simple, repeatable structures for his content: what to make, where it goes, how often to post. He’s now reaching the right, engaged audience and turning them into clients in the process.
I had creativity but no structure. The community gave me simple, repeatable systems, and now I’m creating content that actually grows my small business.
Sound like you?
Every founder in here arrived in exactly this spot. This room is for you if:
- You run a B2B service business doing £100K+/year.
- You have a proven offer and paying clients.
- You win on referrals with no reliable way to get leads.
- You got here on guesswork and know it won’t take you further.
- Everything still runs through you, and it’s holding you back.
Everything in the room
One system. Done together.
We all work through the same system. Sharpen your offer, positioning and messaging. Get in front of the right people. Build the structure so it runs without you. 250+ sessions organised by problem, so you know what’s next.
Monthly live workshops and masterclasses.
Monthly sessions where we put your business under the microscope. Offer, positioning, pricing, messaging, marketing. Whatever’s holding you back, we work through it together, and you leave with something specific to act on.
A clear path from day one.
No being dumped into a cold feed. You start at Refine and work forward through on-demand sessions, with the room around you. Whatever stage your business is at, you know exactly where you are and what comes next.
A sounding board outside your business.
The decisions you can’t make in a vacuum. The conversations you can’t have with your team or your clients. A place to stress-test the big calls before you make them, with people who’ve built the businesses you’re trying to build.
Quarterly IRL meet-ups and events.
Regular meet-ups across the UK. Workshops, dinners, guest speakers, and the kind of unscripted conversations that only happen when you take founders out of their inbox and put them in the same room.
Jack in your corner.
I’m in the community every day. Reading what you post, challenging your thinking, making introductions, and drawing on a decade of building and growing businesses to help you make sharper calls in yours.
Don’t hear it from me.
Why I built The Content Club.
I spent 7 years building a creative agency. We crossed £1M in revenue, worked with some of the biggest brands in the world, and from the outside it looked like winning. Inside, every big decision made alone. Wins were celebrated for a minute, then straight back to it. My team, because they worked for me, never fully challenged my thinking. My mates didn’t run businesses, so they couldn’t understand. Calls I should’ve made in a day took weeks, because there was nobody at my level to tell me “mate, you’re overcomplicating this.” So I closed it.
I realised I’d hit the ceiling you hit when you build a business alone, and I didn’t want to spend another decade making huge brands even bigger. I wanted to build the thing I’d needed to help me progress in my own business at the time. The Content Club is that room.
Today, we’re a community full of established founders working through one system on their businesses. Refine it, market it so it sells, grow it without being the bottleneck. The bits nobody inside your business can help you with, figured out together. I’m in it every day. Hosting sessions, pressure-testing the big calls, and supporting everyone through each step. It’s the room I wish I’d had back then, and it’s full of the founders I’d have paid to sit with.
Meet our members
65 established founders
All running £100K to £1M+ businesses. Every application reviewed, because the room only works with the right people in it.
Craig Burgess
Founder @ Genius Division
Vicky Holt
Founder @ Vicky Holt Marketing
Joeri Schilders
Founder @ The Magic Sauce
Georgie Hunter
Co-Founder @ Club Redundo
Chris Beattie
Founder @ Transforming Technology
Tom Declat
Founder @ Visionary Grid
Jimmy Lai
Founder @ Lai & Turner Law
Lisa Corwood
Co-Founder @ Fuelled Agency
Jude O’Meara
Managing Director @ Elephant Storage
Thomas Amos
Founder @ Design Box
Ward Hampton
Founder @ Ward
Steve Wright
Founder @ Steve Wright Photography
Curtis Harley Murray
Founder @ Glint & Glow
Joseph Wheatley
Founder @ Demand House
Gwendy Krijger-Rabbitte
Founder @ The Presentation Partner
Sunjay Vyas
Founder @ The Podcast Department
Choose your membership.
Standard
£1,999/year + VAT
The network, community support, and system on-demand.
- Weekly lives, coworking, and workshops
- 250+ on-demand sessions across Refine, Market, Grow
- My support in the room when you share your work
- Tailored feedback from founders at and above your level
- Regular community meet-ups and events
VIP (4 spots left)
£999/month + VAT (12 months)
Standard, plus the system done with me. One to one.
- Monthly 60-minute 1:1 session with me
- Direct access to me in private, whenever you need it
- Offer, pricing, and positioning pressure-tested with me
- My feedback on everything you build, develop, and share
- Entry to our premium quarterly events free
Applications close for October intake in:
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In the first few weeks of joining, Jack and the community helped refine a video for LinkedIn that secured me a £20,000 client. The Content Club is a no-brainer if you want real results, not just nice-looking content. But real business support from founders that have been where you are.
Absolutely love The Content Club community, so much collaboration and helpful advice. It's certainly given me more confidence in creating video content and marketing my business. Would highly recommend Jack and The Content Club for any founder looking to grow.
We’ve grown year on year, with 2025 reaching £3M turnover. Since consistently creating content over the last 12 months, we’re now on target for £8M revenue this year. I can absolutely say being part of The Content Club has been a key part of the growth.
I have connected with some brilliant people who are genuinely interested in building relationships, sharing ideas and supporting one another. I’ve loved being a member because it feels like a well thought out community rather than a traditional networking group.
Joining the club has been the best professional decision l've made. I've met some brilliant members, the energy is fantastic, and Jack is a ridiculously positive guy. I think he gives way too much of his time to the people in the club, but hey, I'm definitely not complaining!
I have gained so much confidence in creating content, understanding marketing strategies, and getting tighter on our business vision. I like the accountability of being on the live sessions and also the plethora of past training sessions that I can search through.
Since joining, I've launched a newsletter which has gone really well, started a successful YouTube channel, and I've gotten so much clarity around who I am, what I stand for, and how that needs to affect my marketing moving forward. This community has been huge for me.
7-Day Money-Back Guarantee.
Join, get involved, and if this isn’t the right fit for you within the first 7 days, we’ll refund you in full. No questions asked.
Frequently asked questions
Am I the right fit?
£100K/year with a proven offer and paying clients is the minimum. The sweet spot is £250K to £1M+. The system assumes there’s a real business to refine, market, and grow. If you’re still finding your first clients, this isn’t the right room for you yet.
How much access to you do I get?
I’m in the community every day. Hosting sessions, running workshops, and giving feedback whenever you share your work as you move through Refine, Market, Grow. VIP members get a monthly 1:1 and private access on top. This isn’t a course I recorded and disappeared from. I’m there more than you’d think.
How is this different from a course, mastermind, or agency?
Courses teach a framework once. Masterminds meet monthly and vanish in between. Agencies do the work without teaching you why. Here, you work through one system, Refine, Market, Grow, on your own business, every week, with me and the room around you. The challenge, accountability, and network in one place.
What’s the difference between Standard and VIP?
Standard is the system on-demand: the room, the sessions, the network. VIP is the system done with me, one to one. Monthly 1:1s, private access whenever you need it, quarterly business health-checks, and free entry to every premium event. It’s capped at 20 members because that’s the most people I can give proper attention to.
When will I start to see results?
Most members feel Refine working within three months: sharper positioning, better conversations, marketing that’s starting to click. Commercial results, the leads and retainers, usually land around the six-month mark and compound from there. If you want a quick fix, this isn’t it. If you’re building long term, the maths works out.
What if it’s not the right fit?
Every application starts with a call, so we work that out together before you pay anything. If we both think it’s a fit and you join, you’ve still got a 7-day window to decide the room is right for you. If it isn’t, you get a full refund, no questions asked. That’s the deal on both tiers.
YOUR ROOM IS WAITING.
Applications are open for our October intake. I review every one personally, within 48 hours.
£0K
Made by members
0+
Leads for members
0%
Members renew